Sunday, March 8, 2009

Why You Shouldn't Increase Online Traffic - 2 of 5

It's always desirable to increase online traffic if you have a website, but you shouldn't set your marketing campaign on bulk traffic. The targeted traffic is the optimal type of traffic every site needs. To receive a large number of visitors without focusing on a specific keyword will be useless. Targeted traffic might bring less visitors, but it will definitely be more focused on the type of traffic you're looking for. Quality increased online traffic equals targeted traffic. Actually, with organic SEO, you can select the type of visitors you need. So, prior to any marketing campaign, it's recommended to have a second thought about targeting your desired visitors.

Increase Online Traffic with Targeted Traffic in Mind

It's almost a kind of wasting your resources not to order targeted traffic. It's a temptation deceiving many website owners. Professional organic SEO experts perform a thorough keyword research before they take any steps to increase online traffic to your site. As a result, they will discover a set of key phrases for your marketing campaign. A precise study of your target audience and a careful review of your website content will lead you to the type of traffic you need. Therefore, you select those key phrases that are supposed to be searched by your target audience. This will enhance the probability of getting targeted traffic.

Do You Increase Online Traffic Using Bulk Traffic?

Some people may pay for traffic and get it, but those visitors aren't taking the same actions you expect them or not as much as you thought you'd planned for. You may wonder what the reason is. Well, now it's clear why. This is the bulk traffic, not targeted traffic that you get.

What are some examples of marketing methods creating bulk traffic?

1. Banner marketing in the websites the contents of which are different from yours,

2. Buying text ads in the websites the contents of which are different from yours,

3. Exchanging links with the websites the contents of which are different from yours,

4. Mass email marketing, which is targeting any audience having an email address,

5. Pay-Per-Click Marketing with keywords that are too general or unrelated,

6. Using wrong tags in distributing your content among social media websites,

7. Choosing wrong categories in website directories,

8. Distributing articles to the wrong categories in article directories,

9. And so on.

Worse than all the methods above is to spam search engines to get traffic. It will cause your site to be punished for such policies as result in spamming search engines. So, be careful while ordering SEO services, make sure you select the SEO experts who are efficient and proficient enough in their jobs to use white hat methods to bring targeted traffic to your site. As you've noticed, it's easy to fall into such traps and increase online traffic without targeting the right type of audience you're looking for.

Increase Online Traffic with Organic SEO

The best method which provides a clear path to targeted traffic for your site is well-directed organic SEO service. To start an organic SEO, it's essential to have a well-thought out keyword basket. It creates a traffic funnel through which only your targeted visitors will enter your site.

Organic SEO aims at targeted traffic. That's why it can prevent you from being attracted to bulk traffic campaigns. So, it's highly recommended not to waste your resources by using any services other than organic SEO. Increase online traffic to your site if you're sure you've aimed a certain group of visitors, targeted traffic.

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